Revise Your Donor Thank You Letter...here is a sample of one that works!

It's called donor relations...and it is important!



Donors give from the heart...and from
 recognizing a very good investment.

I know, I know...your donor thank you letters go out by the hundreds...and they all say the same thing.  Why?  Your agency  may be short-staffed or your staff lack the expertise to create individual letters, group and sort the whole thing.  You are just happy to get the darn things in the mail.  It is a common problem.

If your organization isn't in the position to send out custom thank you letters, (typically by donor amount), then change it up.  The benefits will surprise you.  It really is increasingly important to build relationships with your donors.  Lots o' ways to do that -- here is just one.

Acterra, an environmental charity in California, revised their thank you letter to help reinforce donors' emotional ties to the organization.  And, they have shared it with us  -- good ideas here.  Just follow the link for the sample letter. 

Don't miss your opportunity -- adjust, revise, change, appreciate... and share the joy!

Cheers!

DCR